Eagers Automotive’s Scale Advantage

Australia | Apr 01 2022


Brokers discuss the longer term strategy for Eagers Automotive and the impacts of shorter term vehicle supply issues.

-Adjustments to the Eagers Automotive portfolio
-Supply chain impacts upon vehicle availability
-The importance of scale
-Potential growth drivers

By Mark Woodruff

Some recent portfolio repositioning by car retail group Eagers Automotive ((APE)) has led to further broker commentary around overall strategy and shorter term vehicle supply issues.

The company intends to purchase the WFM Motors Canberra dealerships and properties for $205m in a deal estimated by Morgans to be 3% accretive for net earnings. The transaction is thought to provide an instant presence and scale in the Canberra market.

Last month, the Bill Buckle dealerships were sold for $92m, in-line with the company’s evolving preference for larger dealership sites that offer improved efficiencies, Ord Minnett commented at the time.

The broker now points to the longer term strategic impact of the WFM Motors transaction, such as creating a true national footprint. It's felt this strategy was illustrated by the recent agreement with BYD Electric Vehicles (still subject to finalisation) to sell cars around Australia via Eagers Automotive dealerships.

Recycling capital from the Bill Buckle transaction allows for greater market consolidation opportunities and the expansion of easyauto123 (used cars) into the ACT, points out UBS.

After the proposed WFM Motors transaction, four brokers within the FNArena database have updated their research and retained their respective rating and target price for Eagers Automotive.

It appears the bigger picture at present for Eagers is access to new vehicles. Supply remains highly constrained and industry commentary points to this persisting through 2022, points out Morgans.

New vehicle supply

The key to near term earnings, says Credit Suisse, is the supply of new vehicles to the Australian market. It’s felt the main hitch to supply was the shortage of semi-conductors, even before the Russia/Ukraine crisis further impacted upon the supply chain.

Now the broker sees even greater risk to the supply chain from China’s ongoing zero-covid policy and the associated rolling lockdowns that impact upon manufacturing. While Taiwan and Korea are other notable manufacturers, given the starting point is an overall shortage, disruption to any of the regions is thought to create further problems.

In the absence of greater clarity around such risks, Credit Suisse retains its Neutral rating and 12-month price target of $14.60.

Looking at the supply shortage from another angle, UBS suggests the company’s strong order book and limited inventories should combine to support elevated profit margins through 2022. The broker retains its Buy rating and $18.35 target.

Morgans agrees with Credit Suisse that vehicle supply is a major swing factor for FY22. Nonetheless, the broker also believes supply dynamics will support higher gross profit margins for even longer than UBS forecast, to include FY23.

The importance of scale

Industry dynamics will support scale operators longer term, suggests Morgans.

While margins may normalise in the medium-term, the impact may be offset by further consolidation, explains the analyst.

In the case of Eagers, balance sheet strength, ongoing efficiencies and delivery of the used car strategy should also help stave off margin compression.


The ongoing rationalisation of the company's property portfolio, the earnings uplift as easyauto123 matures and further acquisition opportunities present growth drivers for Eagers Automotive, according to UBS.

Bell Potter expects the next potential share price catalyst will be a trading update at the company’s AGM in mid-May. The broker, not one of the seven updated daily in the FNArena database, retains its Buy rating and increases its target price to $17.25 from $16.75.

FNArena’s database has six broker ratings with five Buy ratings and one Hold rating and a consensus target price of $17.32, which suggests 22.5% upside to the last share price.

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